// 01
WHY IT USUALLY DOESN'T WORK
What stops AI projects — and it's rarely about technology
Most obstacles have nothing to do with technology. 66% of industrial companies don't want to hand their production data to external providers — that's a legitimate concern, not a sign of being behind the curve (BMWK 2025). Add poor or incomplete data (76% struggle, Bitkom 2025), no clear picture of what AI actually delivers (44% in mechanical engineering, VDMA 2025) and simply too little capacity for a year-long programme (51%, Bitkom 2025). The real problem isn't the technology — it's starting at the wrong point.